How to Choose the Right CBD Cream

1. Check THC Content

Some topical products may contain trace levels of THC, even if it’s not clearly listed on the label. A 2022 study found that several CBD topicals contained undeclared cannabinoids, raising concerns around labelling accuracy.

UK regulations require that CBD products contain no more than 1 mg of THC per container, and many people prefer products with no detectable THC at all. That’s why it’s important to look for a THC-free formulation with verified third-party lab reports.

At KLORIS, our 800 mg CBD balm is THC-free, independently tested, and clearly labelled - so you always know exactly what you’re putting on your skin.

2. Look for Full-Spectrum, Broad-Spectrum, or Isolate

CBD topicals use different types of extracts, and the choice comes down to what you’re most comfortable with:

• Full-spectrum CBD: Contains a full range of hemp compounds, including trace THC (within legal limits)

• Broad-spectrum CBD: Includes cannabinoids and terpenes but no THC

• CBD isolate: Pure CBD, with no other plant compounds

Some people prefer broad-spectrum because it includes other hemp-derived ingredients, while others opt for isolate when they want CBD only. There’s no “best” — just what works best for you.

KLORIS uses broad-spectrum CBD in our balm to provide a rich plant profile without THC.

3. Verify Third-Party Lab Testing

Independent lab testing helps confirm that the product:

• Contains the amount of CBD it claims

• Is free from contaminants like pesticides or heavy metals

• Meets the UK’s THC regulations
  
  

Certificates of Analysis (COAs) should be accessible, clear, and match the product batch number. If a brand doesn’t make this information available, it’s worth asking why.

At KLORIS, we make our lab reports easily accessible because we believe in complete transparency. 

4. Check CBD Concentration

CBD content in creams is typically listed in milligrams per container. Some products also list mg per gram. While there’s no official guidance on ideal strength for topicals, a higher concentration means more CBD per application, which some people prefer for focused use.

For example, KLORIS’s balm contains 800 mg of CBD in a compact pot, offering a high concentration in a small amount. This means you can apply a thin layer and still get a well-measured amount of CBD.

Check the label closely and make sure you understand the total CBD content and how it relates to the size of the container.

Related: How to Know if CBD Has Kicked In

5. Review Additional Ingredients

The supporting ingredients in a CBD cream are just as important as the CBD itself. Look for nourishing additions that match your skin type and personal needs, such as:

• Beeswax or shea butter for a protective barrier

• Coconut oil for added moisture

• Botanical extracts for scent and texture

At KLORIS, we use a base of natural oils and waxes, creating a rich, non-greasy balm that absorbs well and feels good on the skin. Our ingredients are chosen to support comfort and hydration without harsh additives.

6. Avoid Harsh Additives

Some CBD creams contain ingredients that may be too harsh for sensitive skin or that reduce the quality of the formula. When reading the label, try to avoid:

• Parabens

• Sulphates

• Artificial dyes

• Petroleum-based ingredients

• Synthetic fragrance blends

These can sometimes disrupt the balance of the formulation or cause skin irritation. A good CBD cream should be simple, clean, and well-labelled.

7. Consider the Right Format

Not all topicals feel the same on the skin. Consider the texture and how long you want the product to stay in place:

• Balms (like ours) have a thicker consistency and tend to stay on longer. They're ideal for applying to targeted areas and don’t require frequent reapplication.

• Creams are lighter and absorb quickly, good for larger surface areas.

• Gels often include cooling agents and are favoured by those who want a lighter feel with quicker dry-down.

It’s a matter of personal preference; try different formats to find what works best for your routine.

8. Look for Credible Certifications

Certifications help confirm a brand’s commitment to quality and ethical manufacturing. Examples include:

• Organic or soil-certified sourcing

• Cruelty-free testing

• GMP (Good Manufacturing Practice) compliance

Not every trusted brand will hold every certification, but transparency about sourcing and production standards is key.

KLORIS adheres to strict quality control measures and formulates every product to high UK standards. We work with specialist labs and ethical partners to ensure each batch meets our specifications.

9. Read User Reviews

Reviews can offer helpful insights into how a product feels, smells, and fits into daily routines. Look for comments about:

• Texture and absorption

• Scent profile

• How long a container lasts

• Whether people repurchase

Avoid placing too much weight on claims about effects or results. CBD products are not medicines and should not be treated as such. 

But reviews can give you a sense of the product's quality, consistency, and user satisfaction.

10. Speak to a Healthcare Professional

Before using CBD, especially if you’re taking other medications or have a health condition, it’s always best to check with a qualified health professional. While topicals tend to have limited absorption into the bloodstream, it’s still smart to get personal guidance.

A doctor or pharmacist can also help you understand whether CBD fits your wellness goals and what formats or concentrations are most appropriate for you.

Final Words

Choosing the right CBD cream means looking beyond branding or buzzwords. It’s about understanding what goes into the product, how it’s tested, and whether it suits your preferences for consistency, texture, and transparency.

At KLORIS, we offer a carefully formulated 800 mg CBD balm, designed for people who want a clean, simple topical they can trust. We prioritise quality ingredients, no detectable THC, independent testing, and a formulation that feels good on your skin.

Whether you’re looking for a balm to complement your wellness routine or exploring CBD topicals for the first time, our collection has you covered.